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Ray Rogers (labor activist)
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Ray Rogers (labor activist) : ウィキペディア英語版
Ray Rogers (labor activist)

Ray Rogers (born March 31, 1944 in Beverly, Massachusetts) is an American labor rights activist, labor union strategist and organizer as well as a major figure of prominence in the American labor and human rights movement. Rogers is credited with pioneering the strategy of the corporate campaign, a tactic that has been used with success by labor unions, human rights advocates and environmental activist groups in their battles against corporations in the United States and all over the world.
==The Corporate Campaign==
As developed by Rogers, the corporate campaign incorporates specialized research and a power analysis of a targeted company's corporate, financial and political ties, to design specific strategies and tactics that increase economic and political pressure on the company, its top executives, directors and those institutions that can influence them. Often, the corporate campaign will focus on individual parts of a company (''i.e.'' its directors, executives, creditors, shareholders and other funding sources) as well as urge widespread boycotts of the company's products.〔(Clem Richardson ). ''New York Daily News'', "Corporate Campaign Inc.'s Ray Rogers banks on finance to defeat big business," August 21, 2008. Last accessed: February 4, 2011.〕
The ultimate goal of the corporate campaign is to force the targeted company to change its behavior and act responsibly going forward. In some cases, that would require the targeted company to recognize the rights of its workers and their union; or, to stop polluting and clean up contaminated land; and, in certain cases, to make restitution to the victims, their families and communities. Rogers's battles on behalf of labor union members against companies such as J.P. Stevens & Co., Geo. A. Hormel & Co., International Paper Co., American Airlines, Inc., Campbell Soup Co. and Coca-Cola Co. led BusinessWeek magazine to describe him as a "legendary union activist".〔(Foust, Dean; Geri Smith, Elizabeth Woyke ). "'Killer Coke' Or Innocent Abroad? Controversy over anti-union violence in Colombia has colleges banning Coca-Cola". Business Week 3968: p. 46, January 23 2006. Last accessed: February 5, 2011.〕
Rogers also has successfully adapted a corporate campaign approach to public sector battles between government workers' unions and politicians and government leaders, who often will target or attempt to scapegoat public sector unions. Rogers's groundbreaking campaign on behalf of New York City transit workers in 1999, for example, resulted in a new contract for employees, giving them what The New York Times called "the largest annual raises received by any of New York City's public-employee unions in more than a decade."〔(Greenhouse, Steven ). "THE TRANSIT SHOWDOWN: THE OVERVIEW; Transit Pact Raises Pay by 18% And May Influence Other Talks". The New York Times, December 16, 1999. Last accessed: February 11, 2011.〕
Rogers also is the founder and director of New York City-based Corporate Campaign Inc. (CCI), which has championed labor, human rights and environmental causes for the past three decades.

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